There’s many blogs that talk about the CRM and marketing automation technology, and we read a lot of it! What interests us is not the technology per say, but how we can use it better to help achieve improved performance. The topics that we cover are varied, depending on what we find interesting. However, we seem to talk a lot about a core group of subjects such as sales craft, lead generation or lead nurturing, our clients or how to use certain features of Salesforce. All of the articles that we publish comes from our experience of Salesforce Dubai.
We have an entire section on getting ready for a Salesforce implementation. These articles are really designed for people and companies that are about to start the implementation process so that that they can get some tips about how to prepare. All of the information comes from our own consultants, and is based on their first – hand experience. Prior to starting projects with our new clients we email them a link to these articles so that that they can be up to speed with this information.
As Salesforce and Pardot consultants, we spend a lot of time with people that are running the revenue generation activities of companies here in Dubai. With each project we get to know a little more about their sales process or how they are successfully generating more demand for their product or service. We love this topic and we talk about it a lot.
The articles and blog posts that we love to write are about how our clients are successfully using Salesforce and Pardot. On the main Tenacre website we have a small selection of case studies that outline the work that we do for each company. There’s great data there, particularly if you are in the same industry or are considering a similar use case. In addition to the case studies we also write some blog posts about our clients, particularly when they continue to develop their initial Salesforce platform with additional modules, integrations or customisations.
Managing ‘house’ accounts or bringing in brand new business – Two very different sales playbooks Click to contact a Tenacre Consultant or call 04 550 6330 Helping our clients to design a Salesforce CRM involves getting into the detail of
For companies in Dubai and the GCC region, succeeding in sales and sales management is can be dependent on the tools and technologies that are used. Many of our clients relied on spreadsheets or basic CRM platforms before making the
Salesforce Engage helps your marketing team build your prospect engagement campaigns Your sales team deploys a campaign for each new prospect Nurture all new prospects over the long term Give your sales team real time insight of prospect activity such
The Financial Services Cloud from Salesforce is the first CRM that Salesforce has created for a specific industry. The core platform is all Salesforce, and includes the tools and features that make it the worlds #1. So what’s different or
A Salesforce project can often seem daunting, particularly if you haven’t been involved in one before. Depending on the degree of change that Salesforce will bring to your company, the key to getting the CRM up and running is to
What is lead nurturing? Lead nurturing is the process of building a relationship with sales prospects over the longer term with a view to helping them to reach a positive buying decision. The nurturing activity is normally automated through systems